How to use Cursor to build a marketing page editor

ManuelKiessling's company runs a job board and already builds software as a core activity. Creating marketing landing pages competed with feature development, so the team introduced Webflow to let marketing produce its own content. The author describes inconsistent style matching and technical quality, along with engineering work to fix pages.

As engineers became more productive with Cursor, the team tried giving it directly to content creators. That approach remained brittle: an unfamiliar IDE exposed far more functionality than the task required, and users also needed to learn Git. The team then built its own browser-based sitebuilder with Cursor, reporting that the work took days rather than months.

The resulting application let content creators make pages through chat while embedding guardrails in the product. The author says tracking-pixel integration and matching the style guide worked automatically. Underneath the interface, a Git-based storage and versioning workflow allowed engineers to support, test and deploy the pages using their usual tools and methods. The content creators did not have to deal with that complexity.

The author presents the application as software the team intends to support and improve long-term, rather than a disposable prototype.

Who it's for: Software teams that want marketing staff to create pages within established styling and deployment practices.

Prompt
Suggested prompt (written by Agents In Use, not the author's)

Source: Hacker News · ManuelKiessling